What is the next big wave of social media?
Maybe it’s Peach — or another hot new social network. Maybe it’s a strategy like posting times or text faces.
It’s really hard to say!
(And yet here I am saying it…)
To ride the wave of the next big thing in social media, it often takes a lot of trial-and-error, a good deal of trendspotting, and some courage to try new things. I’ve spent some time reading up on what’s to come for social media and I’d love to get your thoughts on three new trends that might be monumental.
1. Social shopping
You can buy stuff straight from your News Feed!
E-commerce has felt a bit like a missing piece from the social media feeds. Sure, you can tweet/post/Snap about a product that you’re selling, yet your potential customers must still leave the social network they’re on to visit your site in order to complete the purchase.
This is already in the works in some moderate ways, on sites like Pinterest, Instagram, and Facebook.
Pinterest has a “Buy It” option on iPhone, iPad, and Android devices, where you can buy Pinned products directly from Pinterest. Available products have a blue “Buy It” button next to the standard red “Pin It” button.
Facebook has been testing a Buy button for well over a year now and has been slowly rolling it out to more and more users. Like with Pinterest, Facebook’s option allows shoppers to buy products without ever leaving Facebook.