AMD takes on Intel’s Kaby Lake with 7th gen A-series desktop processors


Right at the heels of Intel with the competition, AMD announced desktop systems with its 7th-generation AMD A-series processors, based on AMD’s Bristol Ridge APUs and AM4 sockets which AMD claims, offers significant performance, graphics, streaming and power efficiency.

Directly in competition with Intel’s 7th generation Kaby Lake processors, the new processors combine a microprocessor and graphics functionality on the same chip. They also come equipped with DDR4 memory.

“We are excited for the first consumer release of the AMD AM4 socket and the first integration of our 7th Generation AMD A-Series processors into desktop devices. At AMD, we are continually working to drive innovation that our customers want, including superior energy efficiency and the best streaming and graphics capabilities available,” said Kevin Lensing, corporate vice president and general manager of Computing and Graphics at AMD.

AMD’s new systems will be powered by four Excavator CPU cores which gives 17 per cent higher single-threaded performance than the previous generation processors. AMD had earlier announced the Zen cores as well which gives 40 per cent more performance per clock as compared to the Excavator cores. The new AMD chips will run on the AM4 platform that has been designed to last for multiple generations.

Along with this, the CPUs are coupled by AMD Radeon GCN 3.0 cores running on 1.1GHz that gives 27 per cent better graphics performance than the earlier generations. The processor also supports video playback in 4K Ultra HD in both the popular H.264-format and the new H.265 format.

The new systems come in two power variants – 65-watt and 35-watt, made so that it can support a variety of form factors. AMD claims its 35-watt A12-9800 chip can compete equally with the Intel i5 6600K at 91-watts. The AMD chips give 99 per cent better graphics performance than the Intel chips along with being 32 per cent more power efficient.